Zhu Zhu Pets is the most sought after toy in the recent Black Friday sale in the United States and Canada. As you know, every year there is always a hip, ‘in’ and in trend toy for toddlers and kids out there. And apparently this year is the year of the Zhu Zhu Pets.
What are Zhu Zhu Pets
Zhu Zhu Pets Zhu Zhu Pets are interactive toy pets, each with their own set of over 40 sound effects, squeaks, chirps, etc. Oh and yeah, the ‘main’ zhu zhu pet character is the Hamster.
The pets are made by Cepia, a seven-year-old outfit in St. Louis. It’s the second toy startup for company CEO Russell Hornsby, a Mattel veteran who says his first company, Trendmasters, went under in the 2002 recession after his bank cut his funding…Hornsby, 56, says Zhu Zhus were inspired by his own family’s pet hamster.
Zhu Zhu pet toyszhu were just a prototype as recently as last November. The company tested them with focus groups of kids at Wal-Mart (WMT) and Toy “R” Us stores in Phoenix this past May. The company even changed the product name from Go Go Pets right before the September retail launch